GEO-Glossar — 29 Fachbegriffe
Definitionen zu JTL, E-Commerce, SEO, GEO, IT-Sicherheit und EU-Recht.
Preisrechner öffnen →Glossar — 29 Fachbegriffe
Verständliche Definitionen zu JTL, E-Commerce, SEO, GEO, IT-Sicherheit und EU-Recht. Citation-Ready für AI-Suchmaschinen.
JTL Wawi
JTL Wawi is a German ERP and inventory management software designed for e-commerce businesses — managing products, orders, customers, and suppliers across multiple sales channels.
JTLJTL Shop
JTL Shop is a self-hosted e-commerce platform by JTL Software that integrates natively with JTL Wawi for real-time inventory and order synchronization.
JTLJTL POS
JTL POS is a point-of-sale cash register application that integrates directly with JTL Wawi for unified omnichannel inventory management.
JTLJTL WMS
JTL WMS (Warehouse Management System) is the mobile warehouse management module for JTL Wawi, enabling barcode-based picking, packing, and stock control.
JTLTwoPixels Bridge
TwoPixels Bridge is our own JTL connector that synchronizes JTL Wawi bidirectionally with external shop systems like Shopify — using real-time webhooks instead of scheduled polling.
RechtBFSG
The BFSG (German Accessibility Strengthening Act) requires digital products and services sold to consumers in Germany to meet WCAG 2.1 AA accessibility standards from June 28, 2025.
RechtWCAG
WCAG (Web Content Accessibility Guidelines) is the international standard for web accessibility, defining how to make web content perceivable, operable, understandable, and robust for all users.
RechtNIS2
NIS2 is the EU's updated Network and Information Security Directive, significantly expanding cybersecurity obligations for businesses in critical and important sectors from October 2024.
RechtGDPR
The GDPR (General Data Protection Regulation) is the EU's primary data protection law, governing how businesses collect, store, and process personal data of EU residents.
RechtDSFinV-K
DSFinV-K is the German standard for fiscal data exports from cash register systems, required for tax audits under the Kassensicherungsverordnung (KassenSichV).
RechtTSE
A TSE (Technical Security Unit) is a certified tamper-proof module required in German cash register systems to cryptographically sign every transaction for tax compliance.
RechtGPSR
GPSR (EU General Product Safety Regulation) is the EU regulation in force from December 13, 2024 that mandates new product safety information and responsible person disclosures on e-commerce product listings.
MarketingGEO (Generative Engine Optimization)
GEO (Generative Engine Optimization) is the practice of optimizing web content to be cited and recommended by AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews.
MarketingSEO (Search Engine Optimization)
SEO is the practice of improving a website's visibility in organic search engine results through technical optimization, content quality, and authoritative backlinks.
MarketingCRO (Conversion Rate Optimization)
CRO is the systematic process of increasing the percentage of website visitors who complete a desired action — such as a purchase, form submission, or sign-up.
MarketingLocal SEO
Local SEO optimizes a business's online visibility for location-based searches — ensuring you appear in Google Maps, local pack results, and 'near me' queries.
MarketingCore Web Vitals
Core Web Vitals are Google's three key metrics for measuring real-user page experience: LCP (loading), INP (interactivity), and CLS (visual stability).
Marketingllms.txt
llms.txt is an emerging web standard that provides a structured, human-and-machine-readable summary of a website's content specifically for AI language model crawlers.
MarketingSchema.org / Structured Data
Schema.org is a shared vocabulary for structured data markup that helps search engines and AI systems understand the content and context of web pages.
E-CommerceShopify Plus
Shopify Plus is the enterprise tier of the Shopify platform, offering dedicated infrastructure, custom checkout via Checkout Extensibility, and advanced B2B commerce features.
E-CommerceWooCommerce
WooCommerce is an open-source e-commerce plugin for WordPress that powers a large share of the world's online shops — flexible, extensible, and self-hosted.
IT-SicherheitWazuh
Wazuh is an open-source security monitoring platform providing intrusion detection, log analysis, vulnerability scanning, and compliance reporting for servers and endpoints.
TechFlutter
Flutter is Google's open-source UI framework for building natively compiled applications for mobile, web, and desktop from a single Dart codebase.
TechRemotion
Remotion is a framework for programmatic video creation using React — enabling automated, data-driven video production at scale.
TechWebP / AVIF
WebP and AVIF are modern image formats that deliver significantly smaller file sizes than JPEG and PNG while maintaining visual quality — critical for Core Web Vitals and page speed.
RechtCookie Consent
Cookie consent is the legally required mechanism for obtaining informed user permission before setting non-essential cookies on a website, as mandated by the GDPR and ePrivacy Directive.
MarketingE-E-A-T
E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) is Google's quality evaluation framework for assessing the credibility and value of web content.
TechMDE (Mobile Data Entry)
MDE (Mobile Data Entry) devices are handheld barcode scanners used in warehouse operations, typically running Android and integrating with WMS systems like JTL WMS for mobile stock management.
JTLJTL Print Templates
JTL print templates are customizable document layouts for invoices, delivery notes, shipping labels, and order confirmations in JTL Wawi, built with the List & Label reporting engine.